Baby Essentials

From hospital bag to diaper bag, Bitty Bundle of Joy is the perfect starter kit for new parents. It's packed with four of our bestselling products...

For newborns trying to sleep, silence is actually not that golden. The 2-in-1 Portable Sound Machine + Nightlight helps baby fall - and stay - a...

Bathing baby can be a pain in the splash without the right tub. With the flip of its smart sling, the Grow-With-Me Bath Tub morphs from newborn ...

Wash the day off of your little one while keeping their skin happy with this gentle all-over shampoo + body wash. Infused with oatmeal, shea but...

Wash the day off of your little one while keeping their skin happy with this gentle all-over shampoo + body wash. Infused with oatmeal, shea but...

A chest balm meets tissue mashup, BoogerWiper soothes sore sniffers at home and on-the-go with all the benefits of a chest balm in a fuss-free ...

Need to clear the air? Filter out the bad stuff while lulling your little one to sleep with the 3-in-1 Air Purifier + Sound Machine + Nightl...

MediFrida delivers the full dose through a soft, familiar paci that sends medicine to the side of the cheek, as recommended by doctors, bypas...

Trapped farts are a pain in the gas. Tackle babe's tummy troubles hands-on with Fart Freeing Essentials, the digestive duo that ...

Hit the snooze button. Add BreatheFrida Vapor Drops to bath water or a diffuser for a soother bed time chill sesh. Calming lavender oil means a...

The All-in-One Potty Kit is loaded with all the essential tools and tips for potty-training success. Get set with the 3-in-1 Grow-With-Me Potty...

A perfect little security blankie and tagalong for your child. The delicious cashmere-like material is perfect for babies and toddlers to snuggle....

This swaddle blanket by Angel Dear features bamboo fabric that is gentle on your baby's skin. Keep your little one cozy and comfortable with this s...

This swaddle blanket by Angel Dear features bamboo fabric that is gentle on your baby's skin. Keep your little one cozy and comfortable with this s...

Knit chenille blanket.   Dimension: 34" x 28" Material: 100% Polyester  

Knit chenille blanket with contrast scallop trim.

2-piece set. Muslin swaddle blanket. Comes rolled and tied with cotton hosiery rattle toe socks. Dimensions swaddle 47" x 47" Material 100% ...

If you’re looking for the perfect baby shower gift, you'll love this Fire Truck Swaddle and Rattle Set. The two piece set comes with a muslin swa...

Soft and cozy: Made of short plush material, this blanket provides a warm and comfortable feeling. Trimmed in a lovely satin ruffle in a complimen...

Super soft cotton blend quilted blanket in a beautiful blush rose all over print on a white background. Other size is solid blush pink with quilted...

Super soft minky blanket with fun baby animal print on one side in neutral shades of gray and beige. Other side is solid gray minky dots. Soft, nat...

Super soft minky blanket measures approx 27x37 inches. 

Our quilts are consciously crafted from 3 layers of breathable and soft GOTS-certified organic muslin cotton to keep your babe cozy and warm. 10...

Our swaddles are consciously crafted from breathable and soft GOTS-certified organic muslin cotton to keep babe cozy and warm. 100% ORGANIC COTT...

Our crib sheets are consciously crafted from breathable and soft GOTS-certified organic muslin cotton to ensure your baby has the perfect sleeping ...

Elegant crib canopy - the finishing touch to a dreamy nursery! Designed by Pehr to fit Stokke® Sleepi™ Cribs Variety of colors suit any nur...

Breathable with a perfect fit Keeps baby’s arms and legs safely in the crib Breathable 3D mesh for optimal airflow​ Soft to baby’s skin F...

Breathable with a perfect fit Keeps baby’s arms and legs safely in the crib​ Breathable 3D mesh for optimal airflow​ Soft to baby’s skin ...

Elegant crib canopy - the finishing touch to a dreamy nursery! Designed by Pehr to fit Stokke® Sleepi™ Cribs Variety of colors suit any n...

Surround your baby in serenity & style​ Creates a cozy and calming environment for your baby Transparent, light fabric for optimal a...

Introducing Pehr Exclusively for Stokke® Hidden wrap-around zipper for a snug fit and safe sleep Made to fit the oval Sleepi™ Mini mattre...

Soft sheets for sweet dreams​ ​Fitted crib sheet with a zipper closure Made to fit the oval Stokke® Sleepi™ Mini Mattress 100% soft cotton...

Keeps your mattress fresh ​ Protects the mattress from accidents & spills ​Preserves and prolongs the life of the mattress ​ Waterproo...

SOFT AND COZY SWADDLING BLANKET - Wrap your little loves in LollyBanks extra soft 100% cotton muslin swaddles to make your baby feel safe and sec...

THE SMARTEST WAY TO SOOTHE SORE GUMS! Bumpy textures, stunning colors, and wonderfully soft silicone A DELIGHT TO GRAB, FEEL, AND CHEW; An illum...

When baby's got a photo-op, you'll be ready. Grooming for the gram? There's a kit for that. This head-to-toe grooming set has everything you n...