New products

Ricky Rain-frog likes to sit and puzzle out the world. It’s a tricky business! He’s a ponderous, chunky, pea-green chap, and his podginess means he...

Snuggle up with Bartholomew Bear Soother. Our most loved, softly textured bear is hugging an un-stuffed square shaped soother all made from recycle...

A perfect gift for newborns, the Bashful Pink Bunny Soother is our most loved Bashful Bunny in a soft fur, with long lopped ears, a pink suedette n...

A perfect gift for newborns, the Bashful Blue Bunny Soother is our most loved Bashful Bunny in a soft fur, with long lopped ears, a pink suedette ...

Amuseables Brigitte Brioche is the perfect gift for the baker in your life. In soft textured brown and beige fur with stitched detail on the base, ...

Amuseables Max Macaron is soft and sweet in green fur. With matching cordy feet, a big, stitched smile, and a velvety middle, Max has an embroidere...

Amuseables Mona Macaron is deliciously soft in chocolate fur. With cordy cocoa feet, and a velvety filling, Mona has an embroidered Jellycat logo o...

Who is this lilac lovely? Blossom Jasmine Bunny is such a funny lass. She’s clearly been rolling in the lavender patch! Her pretty ears are so colo...

Rumblikin Elly is a gentle calf with short, textured grey fur. Elly's soft, chunky head and floppy ears are soothing to little travelers. With embr...

Fluffy Duck is a very happy swimmer, in soft pastel yellow fur. This pastel duckling is plump and smiley with their suedette bill and raised tai...

A charming interactive fabric book featuring Amuseables Moon with bold, colorful illustrations. Printed on cotton, with crinkle pages, applique tex...

A gorgeous first gift for newborns, the Bashful Lamb Comforter is cloudy-soft in a delicate vanilla cream fur made with recycled fibres. Designed f...

The Bashful Black & Cream Puppy Comforter is a portable patch of softness. This characterful puppy has been designed to comfort with squashy pa...

Irresistibly soft in a blush colored fur made from recycled fibers, Bashful Blush Bunny Comforter features our beloved Bashful Bunny signature long...

Irresistibly soft in a grey colored fur made from recycled fibers, Bashful GRey Bunny Comforter features our beloved Bashful Bunny signature long l...

The Bashful Giraffe Comforter is a portable patch of softness. This characterful giraffe has been designed to comfort with squashy paws to hold on...

A treat for tiny hands, Bashful Silver Bunny Ring Rattle can be grabbed by its soft paws, long lop ears or ring-shaped tummy. When given a gentle s...

Keep little paws busy with the Bashful Giraffe Ring Rattle. With four squashy paws, adorable perky ears and soft horns, and a gentle rattle which d...

A treat for tiny hands, Bashful Beige Bunny Ring Rattle can be grabbed by its soft paws, long lop ears or ring-shaped tummy. When given a gentle sh...

The Amuseables Roses  Bouquet is the perfect way to say I love you. Amuseables Rose Bouquet is the floral gift that keeps on giving. A trio of soft...

Blossom Beige Bunny has been frolicking in the meadows, and has found some special flowers. In iconic Bashful beige fur with a cream bobtail, Blo...

Hugg McSnugg is the love monster that shares the most joy and love all year long. In soft red fur with a generous tummy, Hugg has a sweet, heart-sh...

If I Were A Squirrel takes little readers through a forest of possibilities. This charming board book is full of rich textures, from fluffy tails t...

Blossom Bunny has been frolicking in the meadows, and has found some special flowers. In iconic Bashful blush fur with a cream bobtail, Blossom B...

A perfect gift for newborns, the Bashful Blue Bunny Soother is our most loved Bashful Bunny in a soft fur, with long lopped ears, a pink suedette ...

Amuseables Boiled Egg Graduation can't wait to celebrate! With super-soft fur in cream and yellow, and a cotton mortarboard with golden tassel, th...

Bashful Bunny Loves You is a gorgeous first book for curious little ones. This soft cloth book has so much to explore, with floppy fur arms, flaps ...

Smudge Rabbit is looking for someone to share his beautiful home with in Smudge Rabbit and the Falling Star. After making a wish as a star shoots b...

Blossom Beige Bunny has been frolicking in the meadows, and has found some special flowers. In iconic Bashful beige fur with a cream bobtail, Blo...

Smudge Lamb is the sweetest farmyard friend in super soft cream fur. With trumpet legs, tulip ears, and a biscuit face, this little lamb is a lovin...

Smudge Elephant loves naptime, and keeps falling asleep on the march! Flop this supersoft silly down to sit on those squishable trumpet paws. With...

Get tangled up with gorgeous Odell Octopus! A squishy, splendid brick-red octopus, she has so much love to give! Smiley and silly, with br...

Meet this silly sausage! Amuseable Hot Dog loves a trip to the fairground, trotting along on cordy feet. With a fluffy bread bun in beige a...

Meet the most popular teddy bear Jellycat of them all, Bartholomew Bear! Kind, gentle, brave and full of heart, he’s always 200% there for his fr...

Some dragons like to hoard lots of gold, but this one looks after the Bashful Dragon Soother! This flapping friend has snuggly fur, a squashy tai...